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SNCF – Improving Learning Engagement

Interactivity as an Ally for a Successful Start to Your New Job at SNCF

The SNCF (Société Nationale des Chemins de fer Français) is a French state-owned railway company active in passenger and freight transport. The group is also involved in the management, operation and maintenance of the national rail network.

Identified needs

  • Understanding the Tasks of a Good Manager : Train new managers on their responsibilities and the skills they need.

  • Tips for Success : Provide practical recommendations to ensure a successful transition into the new role.

Solutions provided

  • Interactive e-Learning module : One-hour training session, with sound, for complete immersion.

  • Interactive Map : Representation of the company's 11 strategic locations, each associated with a specific tip.

  • Engaging Activities : Drag & Drop, quizzes for each tip to reinforce learning and application of concepts.

Benefits and Expected Results

  • Identification of Key Elements : Ability to recognize the various essential aspects of taking on the role of manager.

  • Implementation of Necessary Actions : Ability to apply advice and actions to secure and succeed in the new role of manager.


The learning programme has been developed to support newly appointed managers during one of the most critical stages of their professional journey. Moving from an operational role to a managerial position requires the acquisition of new competencies, including leadership, communication, decision-making and team management. The training provides practical guidance to help managers confidently assume these new responsibilities from the very beginning.

The interactive learning pathway encourages active participation through realistic situations inspired by the daily challenges managers may encounter. By combining theoretical concepts with practical activities, learners are able to better understand how to adapt their management style, organise their priorities and support their teams while contributing to the organisation's operational objectives.

The interactive map offers an engaging way to explore the key milestones of the managerial journey. Each strategic location illustrates a specific challenge or best practice, allowing learners to progressively discover the behaviours and actions expected from successful managers. This visual approach makes the learning experience more intuitive and facilitates the memorisation of essential concepts.

Short knowledge assessments integrated throughout the module help reinforce learning by encouraging learners to validate their understanding before moving on to the next topic. Immediate feedback enables participants to identify areas requiring additional attention and to strengthen their mastery of the skills needed to perform effectively in their new position.

From an organisational perspective, providing a structured onboarding programme for managers contributes to greater consistency in management practices across the company. A common understanding of leadership principles, communication standards and managerial expectations supports stronger team engagement, improves collaboration and facilitates the implementation of corporate policies throughout the organisation.

Finally, digital delivery ensures that training can be deployed consistently to managers across multiple locations while allowing learners to progress at their own pace. Learning analytics also provide HR and training teams with valuable insights into participation, completion and knowledge acquisition, enabling continuous improvement of the programme and supporting the long-term development of managerial capabilities.

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