SNCF – Immersive Data Privacy Training
Use Virtual Reality to Increase Data Protection Awareness at SNCF
Identified needs
Innovative Awareness : Develop an innovative concept to inform and raise awareness among 85,000 employees about information security issues.
Behavior Change : Encourage the adoption of secure data management behaviors.
Solutions provided
Virtual Reality (VR) application : Designed for users equipped with Cardboard for complete immersion.
Classic Application : Accessible on smartphones not supporting VR, offering adapted interactive experiences.
Engaging Activities : Varied missions such as object selection, interactive discussions and quizzes to reinforce understanding of safety practices.
Benefits and Expected Results
Enhanced Immersive Experience : Enhanced engagement through stimulating virtual immersion.
Playful Complement to Awareness Actions : Add a playful dimension to existing awareness efforts for better assimilation.
Multi-Sensory Stimulation : Activation of different senses for a more engaging and memorable learning experience.
The awareness programme has been designed to transform cybersecurity training into an engaging and memorable experience capable of reaching a large and diverse workforce. By leveraging immersive technologies, employees become active participants in realistic situations where they must identify potential threats, make decisions and understand the consequences of their actions in a safe learning environment.
Virtual Reality creates a strong sense of presence that encourages learners to engage more deeply with the content than through traditional awareness formats. By interacting with their environment and responding to simulated situations, employees develop practical reflexes that are easier to transfer to their daily professional activities. This experiential approach significantly improves knowledge retention and reinforces the adoption of secure behaviours over time.
Providing an alternative mobile application ensures that the programme remains accessible to all employees, regardless of the equipment available. This multi-device strategy facilitates large-scale deployment while guaranteeing a consistent learning experience across the organisation. Employees can complete the awareness activities whenever their schedule allows, increasing participation rates without disrupting operational activities.
Interactive missions, decision-making scenarios and quizzes also encourage active learning by requiring users to analyse situations rather than passively consume information. Whether recognising phishing attempts, protecting sensitive information or applying cybersecurity best practices, learners continuously reinforce their understanding through practical application and immediate feedback.
From an organisational perspective, digital awareness programmes contribute to strengthening the overall cybersecurity culture by ensuring that every employee understands their role in protecting company information and critical infrastructure. Developing shared security reflexes across all teams helps reduce human error, one of the leading causes of cybersecurity incidents, while supporting compliance with internal policies and regulatory requirements.
Finally, learning analytics enable security and training teams to monitor participation, assess knowledge acquisition and identify topics requiring additional reinforcement. This continuous measurement approach supports the ongoing improvement of awareness campaigns and helps organisations adapt their training strategy to evolving cyber threats, ensuring that employees remain vigilant in an increasingly digital working environment.
Explore our other awareness and safety projects: practical solutions designed to reinforce best practices, prevent risks, and embed a lasting safety culture.