Stéphane Plaza – Employee Onboarding
Successful Onboarding through Interactivity and Gamification at Stéphane Plaza Immobilier
Identified needs
Sales and Advisory Training : Acquire essential skills to excel in real estate sales and advisory roles.
Knowledge and Application of Company Values :` Integrate and apply the fundamental values of Stéphane Plaza Immobilier.
Solutions provided
Introductory Teaser : A captivating preview to introduce the module and arouse the interest of newcomers.
Serious Game : A serious game consisting of 5 missions, where the newcomer takes on the role of a real estate advisor interacting with customers.
Interactive Map : A map to navigate through the different missions, offering an engaging and structured path.
Badge system : A badge is awarded at the end of each mission, giving access to subsequent missions and encouraging progression.
Benefits and Expected Results
Improved customer skills : Better listening and identification of customer needs, with a response better adapted to their expectations.
Application of Company Values : Effective integration of Stéphane Plaza Immobilier values into daily practices.
Development of key skills such as assertiveness, empathy, argumentation, active listening and reformulation.
The training programme has been designed to support new real estate advisors in building both operational skills and a strong understanding of the network’s customer-centric approach. By placing learners in realistic professional situations, the solution enables them to progressively develop the reflexes and behaviours expected in high-performing real estate advisory roles.
The serious game structure immerses participants in five progressive missions, each reflecting a key moment in the customer journey, from first contact to property negotiation. Learners are required to interact with virtual clients, analyse their needs, and propose tailored solutions, reinforcing their ability to adopt a structured and consultative sales approach.
An interactive map guides progression throughout the learning experience, allowing participants to visualise their advancement across missions. This navigation system reinforces engagement while providing a clear and motivating learning path, helping learners understand their progress and remaining challenges at a glance.
The badge system introduces a recognition mechanism that rewards achievement after each completed mission. This gamified progression encourages continuous participation, strengthens motivation, and creates a sense of accomplishment as learners advance through the programme. It also ensures that key skills are validated before moving to more complex scenarios.
Beyond technical sales skills, the programme places strong emphasis on soft skills such as active listening, empathy, argumentation and reformulation. These competencies are essential in real estate advisory roles, where understanding client expectations and building trust are critical success factors.
The integration of the company’s core values throughout the scenarios ensures that learners not only acquire operational knowledge but also internalise the behavioural standards expected within the network. This alignment between skills development and corporate culture helps ensure consistency in client experience across all agencies.
By combining serious game mechanics, scenario-based learning and structured progression, Stéphane Plaza Immobilier benefits from a highly engaging onboarding solution that accelerates skill acquisition, strengthens adherence to company values and improves the overall quality of client advisory services.
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