Castorama
Boosting the Sales Performance of Retail Locations through e-Learning Pathways
Identified Needs :
Discovery of Performance Tools : Familiarize department managers and store directors with commercial and economic performance tools.
Understanding of Commercial Processes : Simplify the understanding of commercial processes for store managers.
Performance Improvement : Boost store performance and develop employee skills
Provided Solutions :
e-Learning Training Pathways : Three training pathways consisting of 2 to 4 e-Learning modules each, incorporating intermediate and final quizzes to assess skills.
Theoretical and Practical Exercises : Implementation of engaging exercises for a practical and theoretical approach.
Skills Validation : Quizzes at the beginning of each pathway to validate previously acquired skills.
Training Teaser : Creation of a 2-minute teaser to introduce the training and generate interest.
Expected Benefits and Results :
Gamified Methods : Delivery of complex content through gamified learning methods to make learning more engaging.
Comprehensive Training : A varied and comprehensive training program covering all aspects of the necessary commercial concepts.
Encouragement for Learning : Use of the teaser to stimulate interest and encourage participation in the training.